Sweet Heat. Texas Style.
 
Sweet Texas Red combines brown sugar, smoky chipotle, chili de arbol, jalapeño, cayenne, garlic, onion, paprika, and red bell pepper to create the perfect balance of sweet barbecue flavor and bold Texas heat. Crafted for beautiful color and caramelization, this versatile blend delivers rich, smoky flavor with a satisfying kick in every bite.
 
Whether you’re smoking ribs, grilling chicken, seasoning pork, cooking burgers, or roasting potatoes and vegetables, Sweet Texas Red brings bold backyard barbecue flavor with just the right balance of sweetness and spice.
 
Flavor Notes
Brown sugar • Smoky chipotle • Chili de arbol • Savory garlic • Sweet paprika • Jalapeño • Rich, sweet heat finish
 
Perfect For
Ribs • Chicken • Wings • Pulled Pork • Pork Chops • Burgers • Brisket • Roasted Potatoes • Vegetables • Smoked Sausage
 
Cooking Tips
Apply generously before grilling, smoking, roasting, or baking. Let the rub rest on the meat for 20 to 30 minutes before cooking to develop beautiful color, caramelization, and deep barbecue flavor.
 
Pair It With
Pair with Adkins Western Style Sweet BBQ Sauce for an extra layer of sweet barbecue flavor, SPG+ Seasoning for added savory depth, or Chicken & Pork Rub to create layers of bold Texas barbecue flavor.
 
The Adkins Difference
Crafted in Texas since 1967, Sweet Texas Red is made with all-natural ingredients, contains no MSG, and is gluten free. Backed by four generations of Adkins family craftsmanship, it’s a trusted blend built on quality, consistency, and authentic Texas barbecue tradition.